Advangelists Clients can now batch create location based programmatic audiences from their snail mail/CRM address databases using our easy address to lat-long conversion tool. This makes defining known customers with physical addresses easily targeted or re-targeted as programmatic audiences across multiple devices including OTT/CTV video, and mobile.

Available as a self-service tool within the Advertiser platform, marketing managers can can batch process over a million addresses at a time using either standard street numbers or zip+4 format addresses, uploaded in CSV or XLS formats to the conversion engine. Audiences are then made available within the Advangelists platform.

NOTE: Advangelists subscribers must acknowledge they meet CCPA compliance and confirm legitimate interest/opt-in before uploading addresses for conversion.

 

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